Fund-a-Need Magic

The #1 revenue generator at an event should be the paddle raise/fund-a-need. Some auctioneers are afraid of this part of the program. There’s a system to the paddle raise. A sort of magic. It can’t feel transactional. It has to be organic. I’ve been connecting with audiences for years and have a leg up when it comes to the paddle raise. That’s why I can often generate 20-30% more revenue over my competition during this part of the evening.